Vision | The Home Care Leaders Podcast: How to Use Social Media to Drive New Client & Caregiver Engagement

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Nick Bonitatibus, Owner of Digital Champions covers how to improve your social media strategy to drive engagement from prospective clients and caregivers. He’ll deep dive on video strategies, results he’s seen from providers using video, and how you can start seeing results from video today.

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The Number One Reason To Use Social Media

On today's episode of Digital Champions, I'm gonna be talking about the number one reason that you should get involved with social media.

When it comes to social media, there is only one reason that you should be getting involved with it within your business and your professional personal pages. Do you know what that is?

It is to build relationships. That is what social media is all about! I have had the privilege of meeting people all over the country. And what happens is, I'll connect with them on social media and then be able to continue the relationship and strengthen it.

So what you can do, is you're turning one engagement or one time that you meet, into a longer-lasting relationship. You get to see what's going on in these people's lives. What do they like? What are their dislikes? The same thing goes for them.

You're getting people to know you. What are your likes? What are your dislikes? You're engaging with them. You're creating conversation off of their content when...

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