Do you know what social media sites to go on?

Have no fear.

Hi, I'm Nick Bonitatibus and today on Home Care Digital, we're talking about the three best social media platforms that you should be using for your home care business.

Top 3 Social Media Platforms for your Home Care Business

#1 YouTube

Don't go anywhere yet.

I know what you're thinking.

I'm biased, that's true.

But here's the thing.

YouTube is the second largest search engine behind Google, and Google owns YouTube.

So just stick with me and you're going to know why and how YouTube is far superior than the other social media sites.

But again, I'm going to talk about three.

This is just the first one.

Number one, right?

Increasing SEO.

It is so much more than social media.

It is like Netflix for your business.

And so people can go and watch and binge and watch more and more videos.

That is the power it becomes this library, your own streaming site where people go.

Social media isn't like that.

When you go to social...

Ads don't work.

Have you ever heard that?

Or, have you ever said that?

On this post of Homecare Digital, we're talking about what you need to know about ads and whether or not they can work for you.

So a few things that you should understand.

One is that it's really important that we are creating ads that are specific for the platform.

You're going to have a lot better results on the platforms.

For example, if you're running a TikTok ad, the ones that are doing really well are ones that feel like they were made for TikTok.

If you're just taking a commercial that you made with stock video and repurposing that, it's probably not going to do as well as if something that's a little bit more designed for the platform.

So really keep that in mind.

Number two, we have to make sure that our ads are being tracked.

The thing is, ads work.

Like 100% ads work.

There's no doubt about it.

If they haven't worked for you, then it's likely that you're not doing a piece of it well.

And...

Today we're talking about TikTok and find out whether or not it's for your home care business.

And no, you don't have to dance around to get results.

But let's find out if it's even for you.

There are few misconceptions when it comes to TikTok.

One is that it's not all about dancing videos, lip syncing, people putting on audio or cooking videos.

It is so much more than that.

And there's a ton of people who are leveraging it to get amazing results in their brands.

But here's the thing.

When it comes to TikTok, you can get incredible results just by talking to the camera and by sharing educational content.

By the end of this post, you're going to know whether or not TikTok is right for you, and how to get started with it if it is.

You need to understand that this is not a fad.

TikTok is not going anywhere unless they get some type of crazy issue that comes up.

I actually read an article that they were getting sued because somebody used their video in an ad.

They were mad that TikTok...