How many of you can relate to the opening clip? This isn't what I had in mind when people are sliding into my DMs. Linked In is a powerful tool, but I have made some mistakes over the years. On today's episode of Digital Champions, I discuss some key do's a don'ts to market you and your business successfully on Linked In.

As you can tell from that first outtake if you're on LinkedIn, you understand and you know exactly what I'm talking about, where people send you random messages about why you should buy their stuff and clicking in the link.

That doesn't work. You know that it doesn't work because you probably don't even read them, and if you do see it, you glance right over it. I've even reached out to people and asked them, "Does this even work?" My curious mind, I wanna know if it actually does work, and the truth of the matter is it does not work.

If you truly wanna make a difference on LinkedIn and you're sending messages, a great thing to do is actually target who you wanna...

Times are changing and its time for you to change with it. On this week's episode of Digital Champion, I discuss How To Market Your Business In 2020.

In today's ever-changing world, things that used to work don't work anymore. What are you doing to stand out?

The one thing that you need to do is you need to create content. Prove that you are the expert, you know what you're talking about. There's tons of competition out there regardless of what you do. And to be able to stand out, people need to know you, like you, and trust you, and that comes from providing valuable information on a consistent, consistent, basis.

No matter what industry you're in, you need to show people that you know what you're talking about. What makes you different? Why should I listen to what you have to say? Why should I trust you with my money? Prove to me that you can do the job that I am hiring you to do.

No matter what it is that you do, for example, if you're in real estate, you can teach people about...

"Bill Hauser is the CEO and owner of the SMB Team – a premier digital marketing agency helping businesses attract and land more clients through Google PPC, SEO & Web Design."

In this episode, we dive into what it takes to be a successful leader and how company culture can change so fast. We also discuss Bill's extensive and disciplined morning routine which includes a Major Definite Purpose Statement.

We conclude the episode with a discussion into what it takes to be a content creator and the most effective strategies to stand out. 

To learn more about Bill follow him on Instagram @BillHauserBusiness  or visit his website SMB Team (Click Here)

Book References

Extreme Ownership: How U.S. Navy SEALs Lead and Win by Jocko Willink

Radical Candor: Fully Revised & Updated Edition: Be a Kick-Ass Boss Without Losing Your Humanity by Kim Scott

The 4-Hour Body: An Uncommon Guide to Rapid Fat-Loss, Incredible Sex, and Becoming Superhuman by...

New Year! New You! On today's episode of Digital Champions, I discuss why it is important to have a personal brand. I also talk about things you should and shouldn't post.

Hey everyone, on today's episode of Digital Champions, I'm gonna be talking about why you should have a personal brand.

New Year's a new you, it's never too late to reinvent yourself online. If you have a business page and you're posting stuff, that's great. But it's really important to also have a personal brand.

Now, it doesn't necessarily have to be a business personal brand page, but you should be posting regular content on your personal brand social media platforms. One of the reasons that you wanna do that is people get to know you on a more personal level when you're sharing things about you.

In previous episodes, I've talked about why you should connect with business contacts. Because it adds that know like trust factor. People wanna know who they're working with. What do you like, what are your...

Hello, everyone, Merry Christmas. On today's episode of Digital Champions, I'm gonna be talking about should you spend money on social media advertising?

The short answer, absolutely yes. No question, hands down, you should spend money on social media advertising. And you may be asking why?

Well, based on the algorithms of social media, all of them, they want you to spend money on their platforms. So if you have a business page, they are not showing your business page to audiences. Which is honestly a real bummer because people may have even liked your page and said "Hey, I like your content, I wanna see more of it." Yet they're still not seeing it.

So if you want to make sure that people are seeing your content, you want to spend some advertising dollars. Now, everyone has a different budget and it may be different for you. But a Christmas gift for you is to spend some money into social media advertising.

Now, one thing that often happens when people first start...

Hello Everyone! On today's episode of Digital Champions, I'm gonna be talking about how to get the best lighting without breaking the bank.

When it comes to lighting, it can be really tricky. It's honestly one of the most difficult things when it comes to filming video. Really mastering that lighting. It takes time, it takes practice.

So what I wanna do is provide you with some insight that can help you, especially when you're first getting started. One thing to keep in mind is that when it comes to lighting, it's honestly better to be overly bright than it is to be dark and the reason being many people don't have the editing software to increase the exposure or spend that much time to really brighten up the look.

But if your video is dark, it's just gonna portray a negative energy and the more lighting you have, the more energy it's going to bring to your viewers. So if you don't have the time in post-production to do that type of editing work, I always...