How To Stand Out Online

You know what really makes me angry? When people try to be like everyone else. If you want to stand out, you need to be willing to be different. On today's episode of Digital Champions, I discuss How To Stand Out Online. HULK SMASH!!!

 

You can tell that there's a little craziness that goes on in my head. But the idea is to stand out. Now, when it comes to you, you don't necessarily have to rip your shirt off and jump off screens like the mad Hulk, but you can do things that are creative that's gonna help you stand out.

 

Do things that are gonna separate you from other people. Think creatively. Be different. You have to be willing to step out and do something that other people maybe aren't willing to do.

 

I took this message from one of my mentors named Steve. He always says, "Risk being the fool." And I absolutely love that. And I think I've been doing it pretty well. You may agree.

 

You may not even agree that what I'm doing is right or professional. But...

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How To Choose The Backdrop For Your Videos

I got jokes I know, but this episode is about putting your best foot forward. Setting the scene for your videos can make all the difference. On today's episode of Digital Champions I discuss some of your options.

The most important thing is that people can see you. You wanna stand out. You wanna be more showing than what's in there.

So generally I recommend a clean background, something that's very simple, something that is gonna be just you and a background.

Yes, you can do your office which sometimes people do, but what I've found sometimes is people have personal information or other people's personal information in the background. So if you do choose to do your office, make sure that you get rid of that information. You want things to be simple and clean. Generally, I like the plain background.

Think about Apple. They got that simple, white background where it's like hey, I'm a PC, hey, I'm a Mac. Do you remember those videos? Yeah, they worked. They're clean. They're simple....

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When To Start Making Videos

 The devil is in your ear , but don't worry I am here to help. In today's episode, I discuss overcoming that negative voice and when you should start making videos.

You may be asking yourself, "Nick, you got a devil on your shoulder. "Where's the other guy?" Well, the truth of the matter is, it wasn't the devil. Unfortunately, it's your subconscious. It's your inner self telling you not to do these things, of why you can't do these things. But I'm here to tell you that you can and you can overcome it.

Don't listen to that voice. There are people out there that need to hear your message. You can't worry about all these little things. And worrying about what people are saying, and what people are gonna think about you. Video can do amazing things for you, your brand, your business.

And it's gonna help you change as a person and just being able to understand, to step out, step out of your comfort zone, and feel what that feels like. It's an amazing thing when you start doing...

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How To Market Your Business On Linked In

How many of you can relate to the opening clip? This isn't what I had in mind when people are sliding into my DMs. Linked In is a powerful tool, but I have made some mistakes over the years. On today's episode of Digital Champions, I discuss some key do's a don'ts to market you and your business successfully on Linked In.

As you can tell from that first outtake if you're on LinkedIn, you understand and you know exactly what I'm talking about, where people send you random messages about why you should buy their stuff and clicking in the link.

That doesn't work. You know that it doesn't work because you probably don't even read them, and if you do see it, you glance right over it. I've even reached out to people and asked them, "Does this even work?" My curious mind, I wanna know if it actually does work, and the truth of the matter is it does not work.

If you truly wanna make a difference on LinkedIn and you're sending messages, a great thing to do is actually target who you wanna...

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How To Market Your Business In 2020

digital champions Jan 29, 2020

Times are changing and its time for you to change with it. On this week's episode of Digital Champion, I discuss How To Market Your Business In 2020.

In today's ever-changing world, things that used to work don't work anymore. What are you doing to stand out?

The one thing that you need to do is you need to create content. Prove that you are the expert, you know what you're talking about. There's tons of competition out there regardless of what you do. And to be able to stand out, people need to know you, like you, and trust you, and that comes from providing valuable information on a consistent, consistent, basis.

No matter what industry you're in, you need to show people that you know what you're talking about. What makes you different? Why should I listen to what you have to say? Why should I trust you with my money? Prove to me that you can do the job that I am hiring you to do.

No matter what it is that you do, for example, if you're in real estate, you can teach people about...

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Why You Should Have A Personal Brand (Happy New Year!!)

New Year! New You! On today's episode of Digital Champions, I discuss why it is important to have a personal brand. I also talk about things you should and shouldn't post.

 

Hey everyone, on today's episode of Digital Champions, I'm gonna be talking about why you should have a personal brand.

New Year's a new you, it's never too late to reinvent yourself online. If you have a business page and you're posting stuff, that's great. But it's really important to also have a personal brand.

Now, it doesn't necessarily have to be a business personal brand page, but you should be posting regular content on your personal brand social media platforms. One of the reasons that you wanna do that is people get to know you on a more personal level when you're sharing things about you.

In previous episodes, I've talked about why you should connect with business contacts. Because it adds that know like trust factor. People wanna know who they're working with. What do you like, what are your...

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Merry Christmas! Should You Spend Money On Social Media Advertising?

Hello, everyone, Merry Christmas. On today's episode of Digital Champions, I'm gonna be talking about should you spend money on social media advertising?

 

 

The short answer, absolutely yes. No question, hands down, you should spend money on social media advertising. And you may be asking why?

Well, based on the algorithms of social media, all of them, they want you to spend money on their platforms. So if you have a business page, they are not showing your business page to audiences. Which is honestly a real bummer because people may have even liked your page and said "Hey, I like your content, I wanna see more of it." Yet they're still not seeing it.

So if you want to make sure that people are seeing your content, you want to spend some advertising dollars. Now, everyone has a different budget and it may be different for you. But a Christmas gift for you is to spend some money into social media advertising.

Now, one thing that often happens when people first start...

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How To Get The Best Lighting For Video (Cheap and Easy)

Hello Everyone! On today's episode of Digital Champions, I'm gonna be talking about how to get the best lighting without breaking the bank.

 

 

When it comes to lighting, it can be really tricky. It's honestly one of the most difficult things when it comes to filming video. Really mastering that lighting. It takes time, it takes practice.

 

So what I wanna do is provide you with some insight that can help you, especially when you're first getting started. One thing to keep in mind is that when it comes to lighting, it's honestly better to be overly bright than it is to be dark and the reason being many people don't have the editing software to increase the exposure or spend that much time to really brighten up the look.

 

But if your video is dark, it's just gonna portray a negative energy and the more lighting you have, the more energy it's going to bring to your viewers. So if you don't have the time in post-production to do that type of editing work, I always...

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How To Increase Social Media Engagement

On today's episode of Digital Champions, Nick talks about 3 effective ways to increase your engagement on social media.  

 

Hey everyone. On today's episode of Digital Champions, I'm gonna be talking about how to increase your social media engagement.

 

First off, I wanna say, Happy Thanksgiving, and I wanna take a moment to really just thank you. Thank you for taking the time to follow me, get engaged with me, reach out to me, and thank me for the content. It truly means the world to me, and it's absolutely amazing and almost overwhelming at times the amount of support that I've received.

 

So thank you, thank you, thank you. And to go into the lesson of giving thanks and improving social media engagement, that's what this is all about.

 

1. Thank Your Audience 

 

When somebody reaches out, when someone comments on one of your videos, what you can do is actually send them a personal message via messenger or direct message. And what...

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Why And How To Add Captions To Your Video On Social Media

On today's episode of Digital Champions, I'm gonna talk about why and how to add captions to your video.

Did you know that 85% of Facebook videos are watched without sound?

 

It is no question that people watch videos without sound. It makes sense. They're in different places. They don't want to disturb people. People don't always have their headphones. Maybe you're looking at lunch. Maybe you're looking at in the bathroom, although you shouldn't 'cause that's just not hygienic, okay.

 

People love to watch videos without sound. But also, you wanna think about the people that maybe can't hear. And that's where this can be really powerful.

 

A few weeks ago one of my clients actually got a phone call from someone that was that deaf. They actually had an interpreter on the phone that was translating them to the person and they were actually talking about how they watched a number of the videos because they have captions in the videos.

 

So aside from being able to...

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