Recruiting caregivers is tough and that is why it is essential that home care businesses use ever tool possible to stand out from everyone else. On today's episode of Digital Champions, you will learn how to use video to recruit caregivers.
Home Care Social Media Workshop: www.thedigitalchamps.com/workshop
The first thing to understand when it comes to using video to attract caregivers, is understanding that there are different types of caregivers that you're looking to attract.
1. Work for another company.
So in this case they may be unhappy with their current position whether it be how well they are treated or how well they're paid. By understanding that some people may be coming from another company.
One way to attract this audience and understanding that they may be looking for other opportunities is creating a recruitment video where your caregivers specifically talk about how awesome your company is.
Many organizations just say "Hey,...
What are the best referral sources? Whats the best strategy? These are common questions for home care businesses, however, on today's episode of Let's Grow Together Gregg Mazza breaks down what it truly takes to get results.
Gregg got into the home care business because he saw the struggles his mother went through trying to care for his elderly grandmother as she was aging. In 2006, he started his entrepreneurial dream of owning a home care agency only to come face to face with the harsh realities of owning a 24-7 home care business.
After almost running out of cash in 2010, and recognizing that the way he was taught to sell was not working consistently enough in his business, Gregg went on a mission to change. He invested heavily in himself learning from people way smarter than him. Over the next 12 months, he was able to turn things around by increasing revenue over $1M in 12 months...
Looking for reasons to drop by a referral source (aside from asking for a referral)?
Here are some ways to use social media to separate yourself from your competitors when visiting your referral sources.
Home Care Social Media Workshop: www.thedigitalchamps.com/workshop
As you may know, a huge part about getting referrals and going to referral sources is through drop-by visits. But one of the things is, you can't just keep going in there and asking for referrals. You have to have a reason for a drop by visit.
In today's world, it's even more difficult, with COVID in the last year and how difficult things have been. It becomes that much more important to be leveraging online in what we're doing.
So how can we use social media to establish drop-by visits and have things to do?
Well, here's a simple example. Let's say that you meet Bob. And Bob, he likes going to Philadelphia Eagles football games. While at those games, he loves to go to tailgates and barbecue. His...
Being an entrepreneur requires growth and for us to step out of our comfort zones. On today's episode of Let's Grow Together I interview Gus Torres and he shares his secrets to success.
Gus and his wife Amy are the owners of A Better Solution in Home Care in Wichita Kansas. Have a listen to full episode to hear his journey from struggling to get out of the car and walk into a referral source to becoming a prospering owner.
Social Media For Home Care: what is the purpose? It may not be what you think...
On today's episode of Digital Champions, I share the top 3 goals when it comes to utilizing social media in home care.
When it comes to social media for your home care business, there are a few things that you should know. So a lot of times, it's a common misconception that the idea is to get sales.
Yes, that is a byproduct of social media, but should not be the general mission of what you're sharing and what your daily activities are on social media.
The first thing that is super essential in how and why we're using social media and what we're sharing on our social media platforms is to...
1. Build Relationships
It is essential that everything that we're doing online, whether it be our personal brands, or whether it be our business pages, that we are building relationships with our audience. If you're...
I am so unbelievably honored and grateful to have had the opportunity to interview my mentor and coach. He has changed the course of my life in more ways than one and he may just change yours as well.
On today's episode of Let's Grow Together, I proudly introduce James Wedmore as he shares his secrets to growing his business to $10 Million. Hint: It's not a marketing strategy.
James is the creator of the incredible program Business By Design and the host of my favorite podcast The Mind Your Business Podcast.
For 10 years, James Wedmore taught entrepreneurs and online business owners how to leverage the power of online video and YouTube marketing to reach more people, share their message and convert more customers.
In 2016, James made a massive shift to focus on a big gap missing in the marketplace: the mindset needed for entrepreneurship. He launched a totally woo-woo podcast, the Mind Your Business Podcast and his signature program, Business By Design.
Today he helps...
On today's episode of Let's Grow Together, I talk with high performance fitness and life coach Tommy McCollister where he shares how to set your mind up for success.
A true leader! On today's episode of Let's Grow Together I talk with Jordan Ostroff as he shares his journey from massive debt to multiple thriving businesses.
Jordan Ostroff is a visionary entrepreneur, President of LegalEase Marketing, Managing Partner and CEO of Jordan Law Fl, Host of the Exhibit A(ttorneys) and Let's Get Up To Business Podcasts and Chair of Big Brothers Big Sisters of Central Florida.
He was consistently taken advantage of by other marketing companies, because he didn’t get it and didn’t know what to ask for or what to look for. Having been faced with the prospect of learning how to run a successful business or close his firm and file for bankruptcy, he choose the later.
Additionally, Jordan is currently the host of Let’s Get Up to Business a podcast that helps business owners build, grow and protect their companies, as well as the Chair of Big Brothers Big Sisters of Central Florida a non-profit that pairs hundreds of underserved children with...
Take them to court! Who? Your thoughts!
Our thoughts control our actions and can often prevent us from building the life of our dreams. On today's episode of Let's Grow Together, Kandis James shares her insider secrets to tackling those negatives thoughts so you can breakthrough fear and achieve your goals.
Kandis is the founder of Live Your Dreams, an online group coaching program designed to help others create a life they love to live each and every day.
She’s also an author, a business coach for James Wedmore’s Business by Design Next Level, and an Applied Mindfulness and NLP Certified Life & Success Coach - but she prefers the title Dream Life Strategist.
Kandis knows that the true meaning of life is happiness. And the only thing standing in anyone’s way of achieving their dream life is their mind. She hopes to use her wealth of experience and knowledge to help millions of people get outta their head, and step into their best life.
Get the Book: ...